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Instagram

What Are Instagram Chatbots? Key Benefits Unveiled

Ever sent a message to a business on Instagram and received an instant response? Feels like they’re always available, doesn’t it?

Instagram
What Are Instagram Chatbots? Key Benefits Unveiled

Ever sent a message to a business on Instagram and received an instant response? Feels like they’re always available, doesn’t it?

Conversational AI
How Generative AI Chatbots Empower Businesses to Achieve Better Outcomes

Meet Ayesha, the Chief Operating Officer of a bustling mid-sized e-commerce enterprise grappling with a major data conundrum. Her team had access to vast troves of customer data—chat logs

WhatsApp
Top Ways to Collect WhatsApp Business Platform Opt-Ins

Have you ever scratched your head wondering why your stellar products or services aren’t hitting the mark in your digital marketing campaigns? It might not be the product—it’s probably the message.

RCS

From Browse to Buy: How RCS Chatbots Can Drive Conversions in Retail

It’s 2025, and brands need fresh ways to engage with tech-savvy customers. Enter RCS business messaging – a game-changing technology that enhances how retailers connect with their audience.

SMS
What is an SMS API Gateway and How Does it Work?

The SMS API gateway has transformed how businesses communicate with their customers, providing a reliable, scalable, and versatile platform for SMS integration. With its numerous benefits and use cases, businesses can enhance customer engagement, streamline operations, and leverage the global reach of SMS.

Voice
What is the meaning of Toll Free and how can I get a Toll-Free number?

This blog post provides an overview of toll-free numbers, their significance for businesses, and the process of obtaining one. It discusses the differences between toll-free and local numbers, the benefits of toll-free numbers, and the concept of vanity numbers.

Insight
What CX leaders should do to during the economic downturn

During an economic downturn, CX leaders should focus on customer retention, prioritize efficiency and streamlining, monitor the competition, seek opportunities for innovation, communicate with customers, invest in employee engagement, and be adaptable and agile to ensure the continued success of their organizations. By providing excellent customer experience, businesses can protect against the downturn and retain customers even in challenging times.

Chat
Want to grow your business by using Conversational AI? Here are few reasons why you should look for it

Learn the importance of using conversational AI to grow your business. It provides reasons why businesses should consider implementing conversational AI, such as assessing customer success, tracking key metrics like customer acquisition cost and customer satisfaction, and utilizing email marketing automation for effective communication and relationship-building with customers.

SMS
ValueFirst SMS plugin for Magento

Chek out the ValueFirst SMS plugin for Magento, offering easy integration and enabling businesses to send real-time SMS notifications for various events in their online store. Enhance your customers' experience and streamline communication with this powerful plugin.

News
ValueFirst bags GOLD at 11th India Digital Awards for the second consecutive year

ValueFirst built a multichannel solution for P&G to engage its retailers and consumers with a hyper-personalized loyalty program. The solution bagged a Gold at IAMAI's India Digital Awards

Voice
Using Outbound Voice in the Mobile Application Ecosystem

This blog post explores the benefits and use cases of using outbound voice in the mobile application ecosystem. It highlights how outbound voice calling enhances user experience, increases engagement, provides immediate assistance, enables upselling and cross-selling, and offers personalized interactions.

News
ValueFirst and COVID.army team up to escalate the fight against COVID-19

ValueFirst and COVID.army have collaborated to develop a WhatsApp-based chatbot called 'IND COVID bot' to provide crisis relief in India by offering a verified crowdsourced list of COVID-19 resources such as hospital beds, oxygen, medicines, and more. The partnership aims to support India's fight against the pandemic and plans to introduce additional features in the future to benefit users, particularly in tier 2 cities.

Insight
Unveiling the MMA Modern Marketing Survey results

The blog post unveils the results of the MMA Modern Marketing Survey, highlighting the increasing importance of MarTech (marketing technology) in driving marketing efficiency and ROI.

Email
Top 5 Email Use Cases in the Fintech Industry

Email marketing plays a crucial role in the fintech industry, offering various use cases such as account alerts, personalized offers, educational content, transactional emails, and survey emails. By leveraging these strategies, fintech companies can provide valuable information to customers, build trust, and gain a competitive advantage in the market.

News
Unicommerce & ValueFirst join hands to provide retailers with an integrated WhatsApp based Conversational Commerce solution!

Unicommerce and ValueFirst partner to offer retailers an integrated WhatsApp-based Conversational Commerce solution, revolutionizing the buying experience and allowing brands to connect directly with consumers while enhancing operational efficiency and growth.

SMS
Top 10 uses of SMS in Banking and Finance

SMS marketing campaigns are utilized by BFSI organizations to promote new products, offers, or services to existing or potential customers. With its high open rates and immediate reach, SMS marketing enables targeted communication and drives customer engagement in the BFSI industry.

SMS
The Ultimate Guide to Transactional SMS - Examples of Transactional SMS

Explore the importance of transactional SMS in marketing strategies, providing examples such as welcome messages, order confirmations, and one-time passwords. It emphasizes the positive impact of transactional SMS on expanding businesses and improving the customer service experience.

WhatsApp
Tips & Tricks to Drive more Traffic to your WhatsApp Business Account

This blog post provides tips and tricks to drive more traffic to your WhatsApp Business Account. It covers various strategies such as adding a WhatsApp channel to your website, creating broadcast lists, using SMS to promote your WhatsApp Business, integrating CTAs on social media and digital advertisements, and leveraging WhatsApp for customer engagement.

Email
The Ultimate Guide to Email Automation

This blog covers everything businesses need to know about using email automation to connect with customers and potential leads. It explains the different types of email automation, benefits, and how to set up email automation campaigns.

Insight
The Subtle Art of Automated Follow-ups

This blog emphasizes the importance of automated follow-ups in sales and marketing strategies. Overall, the focus is on building customer relationships and providing quality solutions rather than solely selling products and services.

SMS
The Psychology of SMS

Marketers can leverage SMS's high open rates (98%) to deepen brand love and drive sales, but it's crucial to craft personalized messages and simplify the buying experience.

Voice
The future of Interactive voice response (IVR)

The future of Interactive Voice Response (IVR) lies in intelligent, scalable, and adaptable systems like ValueCallz, offering personalized customer experiences while managing costs and improving efficiency across industries.

WhatsApp
The Inception and the future of WhatsApp digital payments

WhatsApp's highly anticipated digital payment service, WhatsApp Pay, is set to revolutionize the UPI payment app market in India. Businesses can also benefit from WhatsApp Pay by offering post-purchase insights and value-added services to customers. ValueFirst provides easy integration of WhatsApp into businesses for customer support and communication.

Insight
The new us

ValueFirst undergoes a logo refresh to reflect their identity as a reliable friend and everyone's BFF, aiming to make the world feel included and evoke positive emotions. The new logo retains the happy spirit while becoming more refined and instantly recognizable, bringing a seamless change to their visuals.

Chat
The incredible business applications of ChatGPT: Where it shines and where doesn’t

Explore the incredible business applications of ChatGPT, an AI-powered chatbot, and its potential in areas such as SEO, content creation, and coding. While ChatGPT has its strengths, including personalized search results and content generation, it also has limitations such as incomplete data sets and factual inaccuracies.

RCS
The future of Messaging with RCS and verified SMS

Discover how Rich Communication Services (RCS) and Verified SMS are transforming the way businesses communicate, offering enhanced security, brand recognition, and improved customer trust.

Email
The future of Email-Strategy, Creativity & Technology

The future of email is bright with the integration of AI, enabling personalized engagement and creative subject lines that captivate recipients. With advancements in technology, email platforms are becoming smarter, offering features like inbox filtering and mobile accessibility, making email an essential tool for businesses.

Insight
The EdTech is evolving fast. Are you?

Discover the power of personalized email engagement in the rapidly evolving EdTech industry. Overcome challenges, gain visibility, and drive seamless promotion with ValueFirst's inclusive platform. Reach your target audience faster and more effectively to meet the diverse learning needs of every student.

SMS
The 5 top use cases of SMS in the D2C industry

This blog post highlights the top use cases of SMS in the D2C industry, emphasizing its effectiveness for promotions/offers, order tracking/delivery updates, customer service/support, feedback/reviews, and event invites/reminders. It explains how SMS can enhance customer engagement, satisfaction, and loyalty, making it a valuable marketing tool for D2C brands.

Email
The 15 Benefits of Having Email Automation Workflows Introduction

Discover the 15 benefits of email automation workflows, including improved efficiency, higher conversions, scheduled campaigns, reduced errors, targeted audience segmentation, increased revenue, and enhanced customer engagement. Leverage these advantages for your inbound marketing success.

WhatsApp
Ten reasons why you should use WhatsApp API for your Business

This blog post highlights ten reasons why businesses should consider using WhatsApp API for their communication needs. It emphasizes benefits such as interactive customer engagement, global market reach, secure messaging, industry versatility, increased conversion rates, convenient analytics, cost-effectiveness, selling opportunities, customer retention, and scalability.

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