Choosing the right channel for your business and brand communication
As a business, communicating with your customers and audience is as crucial as having a sustainable business model — you cannot fathom how to survive without either. With so many communications channels available today at the click of a button, it’s easy to see how some businesses might get overwhelmed in choosing what is right for them. At Value First we help businesses in choosing the right communication channel to get their message better, faster, and to a vast range of people. This means collaborating together to understand what suits your audience best. By using a combination of insights and over 15 years of experience and creating over 80 billion brand communication interactions we empower businesses globally to interact with their customers and audiences through internet and telecom channels. Let’s take a look at the communication channels available at the expertise and understand what suits best for you
Channel 1. WhatsApp for Hyper-local business communication We believe in reaching the last audience with the same effort as your primary audience, through a single step integration of WhatsApp right into the core of your business. Our API enables intelligent re-routing, SLA management, and flexible MIS. The benefits include
Clients we have served through this are Indigo, Domino's, P&G, etc.
Channel 2. Indigenous Voice Platform ValueCallz is proprietary software and acts as an integrated platform for two-way consumer interaction at scale. Starting from OBD, IVR, Missed Call, etc. are some of the features the platform can easily ace. Benefits are:
Clients we have served through this are Naukri.com, Capital First, etc.
Channel 3. SMS platform to the last mile Through our Enterprise Value First two-way SMS messaging platform, we cater to your transactional and marketing needs easily. VeriSure ensures to deliver one time passwords to your customers in a blink of the eye via SMS, email or a voice messageBenefits include:
Clients we have served through this are P&G, SBI, etc.
Channel 4. Delivering ROI through email platform Using Octane — India's leading email platform we serve the needs for transactional emails and marketing campaigns. Benefits include:
Channel 5. Touch the future with AI Chabot We provide superior customer engagement through AI-technology with Surbo. Surbo offers a Conversational AI interface that is omnipresent and requires no coding knowledge. Benefits include:
Though the answer to the right communication channel doesn’t lie in any single one, Businesses need to choose a combination of channels that will ensure their messages are being received by the widest possible audience.