Gurugram, India
 —  
Full-Time

Associate - Marketing Operation

Qualifications: Any Graduate

Key Responsibilities:

As an Associate - Marketing Operations at ValueFirst, you will play a crucial role in generating demand for our Conversational AI offering. You will be responsible for conducting outreach to potential prospects through calls and emails, driving engagement and interest, and creating and implementing solutions that address their business needs. Your contribution will directly impact our sales pipeline and overall growth. This role will report into Senior Manager – Marketing.

  • Proactive Outreach: Initiate outbound prospecting initiatives to identify and engage potential clients intrigued by Surbo, our Conversational AI solution.
  • Effective Communication: Conduct outbound calls to prospects, adeptly conveying the value proposition of Surbo, while also gauging their interest and specific requirements.
  • Tailored Email Engagement: Craft personalized and compelling email communications to initiate meaningful discussions, nurture leads, and provide pertinent details about Surbo's capabilities.
  • Solution Presentation: Proficiently showcase the benefits of Surbo to prospects and clients, adeptly guiding them towards becoming dedicated customers.
  • Skillful Negotiation: Drive deal negotiations for successful closures, ensuring a mutually beneficial outcome.
  • Cross-Functional Collaboration: Collaborate closely with marketing and sales teams to align outreach strategies with overall campaign objectives and sales targets.
  • Systematic Record-Keeping: Maintain precise and current records of all prospect interactions and outcomes in our CRM system.
  • Needs Assessment: Grasp prospect pain points, challenges, and requisites, and formulate tailored Surbo-based solutions that effectively address their unique needs.
  • Collaborative Solution Implementation: Partner with pre-sales and product teams to seamlessly integrate Surbo solutions for our customers.
  • Continuous Learning: Participate in regular training sessions to stay abreast of the latest features and advantages of Surbo and the ever-evolving AI landscape.
  • Feedback-driven Refinement: Contribute insights and feedback from interactions to consistently refine and enhance Surbo's market positioning.
  • Performance Reporting: Provide routine reports highlighting the efficacy of outreach endeavors, conversion rates, and valuable insights gained.

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