Communication
Win big in Digital engagement with Conversational Commerce
Before the surge of e-commerce websites around the 1990s, print advertising took consumers to brick-and-mortar stores, and companies utilized salespeople’s support to market their goods. Today, generic product and service reviews and digital engagement are replacing in-store
The one with Shweta Singh (Unilodgers)
Welcome to The Digital Couch Season II where we publish another conversation featuring leading global thinkers from the world of business, management, and marketing. Who is coming for Season II? Discover unbiased, actionable, and in-depth
How FMCG benefits from SMS Marketing in the new normal?
How can merchants develop their marketing functions to generate more traffic and customer interaction in the burgeoning retail sector? A great saying from Booker T. Washington, “If you want to get up, get someone else
S02E01: The one with Bruce Schwack (NetMeds.com)
We had a blast during season one of The Digital Couch and were overwhelmed with your response. After the hit season of the podcast series by ValueFirst, we kick-off our second season with a BANG!
Reach more customers with crystal-clear voice communication in the Banking Industry
The IVR (Interactive Voice Response) technology has brought automation and personalization into the telephone calling experiences. A successful IVR system helps bring down the expense and volumes of general sales, operation, collections, inquiries, and support calls‑—to and from the business. As
How Can Contact Centers leverage conversational AI to boost efficiency and customer experience?
Be it seeking seamless ways to communicate with businesses to quicker approaches to problem-solving— New-age customers want and demand something more. Traditional contact center interactive voice response ( IVR) systems make it simpler than ever to provide
MarTech taking care of patient communication
2019 has been covered with a shade, and what an amazing year it was. Where’s the catch? Still we need to know which engagement platform is growing considerably amid an increasing demand from business. Will
WhatsApp for e-Commerce is now just two ticks away
As of February 2020, WhatsApp has emerged as the single most powerful and commonly used messaging network with more than 2 billion active users worldwide. WhatsApp users are not only prolific but also extremely successful in transmitting
Experience the power of Marketing Automation with Augmento
The Automated Way…. Why not plan to switch channels, rather than the context? Are you not able to hit the revenue goals? A real picture of ROI comes with the advance technology “Marketing Automation”. Automate
Re-targeting and re-engagement campaigns for efficient customer acquisition with ReachRight
In all commerce verticals, re-engagement and re-targeting are essential marketing processes. They offer a successful strategy that prioritizes advertisement campaign spending on users who have been established as being more likely to convert based on
